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A-Number Of Colleges, Universities And Professional Sports Teams Have Athlete Fuel Stations In Their Sports Training Centers (As Part of Their Athlete Nutrition Needs).

Creating and Supplying Athlete Fuel Stations for Sports Training Programs Nationwide

*Colleges and Universities *Professional Sports *Sports Training Centers *Amateur Sports Programs

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What Is an Athlete Fueling Station?

NCAA deregulated fueling for Division I schools in 2014. Since then, a-number of colleges and universities have been creating athlete fueling stations to meet the nutritional needs for their athletes. This is a location within a sports training area on-campus which acts a an unmanned (usually) food, snack and beverage area serving free products to students looking for a something to sustain themselves during the day and night.

“For post-workout fuel, our athletes can choose a fresh smoothie made with frozen fruit and protein; if they would like something else, there are protein-rich bars, yogurts and granolas, and ready-to-drink protein shakes.”
The fueling station features various everyday foods such as fruit, bagels, peanut butter and jelly sandwiches, string cheese, yogurt, trail mix and granola bars among other options. The program hopes to add smoothies in the future.

The goal of the Athlete Fueling Station is to fill the gaps in access to nutrients created by the student-athletes unique time demands and schedules required due to their participation in intercollegiate athletics. In addition, it improves student-athletes’ ability to optimize nutrient timing. Nutrient timing is the application of knowing when to eat and what to eat before during, and after exercise to promote improved recovery, injury reduction and increased performance.
Source:  www.richmondspiders.com

Pro Shop Concepts (Grab-and-Go):  The Sports Retail Group are pioneers in the creation of Pro Shop, Smoothie Shop and Grab-and-Go programs.
Such programs can add new revenue streams for operators that also serve a much-needed service for their clients.
* Sports Nutrition Beverages, Energy Snacks, Energy Drinks, Refrigerated Products and more
www.GrabandGo.org

On-Site Meal Programs For Clients: The Sports Retail Group has a-number of fitness center meal kit program partners including The Chicken Pound who are available to talk to for your client’s needs.
The Chicken Pound: Founded by a three-time bodybuilding champ (Carlo Filippone) The Chicken Pound is expanding their all-protein meal kit line-up of products into other categories. The Chicken Pound brand is available to martial arts studios and fitness centers nationwide as a solution for their members.
Their current options include Cilantro-Lime Chicken, Jerk Chicken and Kansas City BBQ.
www.TheChickenPound.com

The Sports Retail Group

With Over 30-Years in the Sports Nutrition and Sporting Goods Retail Formats, the Sports Retail Group Works With Start-up, Emerging and Established Brands With Their Product Creation, Launch and Marketing Needs.  The Team Has Office Locations in Las Vegas, NV; Reno, NV; Dallas, TX and Raleigh, NC All Available to Discuss New Projects With Prospective Clients.

The Sports Retail Group was originally incorporated to create pro shop / retail space concepts as well as to meet the national and international product representation needs for our own and partnering start-up brands (sports nutrition, sporting goods items, related items).
www.SportsRetailGroup.com
The team works with start-up, emerging and established brands with introductions into formats such as:

  • Sports Nutrition Stores
  • Outdoor Retailers
  • Fitness Centers
  • Sports Training Centers
  • Professional Sports Teams
  • Boxing Studios
  • Martial Arts Studios
  • Campgrounds
  • Sports Apparel
  • Golf Shops/Courses
  • Pool Supply Stores
  • Hockey Stores
  • Athlete Fuel Stations
  • Running Stores
  • Sporting Goods Combos
  • Fitness Equipment Cos
  • Skate Shops
  • Dive Shops
  • Soccer Shops
  • Yoga Studios
  • Karate Studios
  • Surf Shops / Beach Stores
  • Bike Shops
  • Ski Shops/Ski Resorts
  • Colleges and Universities
  • Sports Clubs and Teams
  • Parks and Rec Depts
  • RV Supply Stores
  • Marinas
  • Marine Supply Stores
  • Sports Outfitters
  • Military Formats
  • National Parks
  • Stadiums and Arenas
  • Bowling Centers
  • Esports Arenas
  • Equine Sports
  • Skating Rinks
  • Concession Stands

Our History With Grab-and-Go

We created the first series of grab-and-go programs in the early 1990’s and evolved into becoming distribution platform developers and operators for formats such as hotels, camp-grounds and marinas.
Our first series of snack and beverage programs (including with Best Buy, Lowe’s, Hilton and Staples) grew to an annual $500 million and evolved into new programs within the food service formats (smoothie, juice, yogurt, coffee, deli, colleges and universities, hospitals, offices and factories, stadiums and arenas, theme parks, water parks, zoos, aquariums and more).
www.GrabandGo.org

Our CPG History:  Our Team has been involved with start-up, emerging and established food, snack & beverage brands since the early 1990’s.
We work with a long-list of beverage contract manufacturers nationwide to help make beverage products as well as have a-number of sales team partners available to get the products into beverage distributors, retailers, food service customers and more.

What We Do:  We help start-up and emerging brands learn how to get their new beverage products listed with beverage distributors nationwide.

Ex:  Beverage Product Development, Creation and Launch:  The team helps with the ideas behind brand; the creation of the brand and the launch of a brand.

  • Sodas
  • Juices
  • Kombuchas
  • Alcohol
  • Water
  • Sports Beverages
  • Energy Drinks
  • Fountain Services
  • Botanicals
  • Milk Shakes
  • Smoothies
  • Frozen Beverages
  • Milk
  • Frappes
  • Teas
  • Coffee
  • Sparkling Beverages
  • Mixers
  • Cocoa Products
  • Powdered Drinks
  • Super Foods Beverages

Help With Merchandising Programs:

The Conzumables Team is available to help with your in-store marketing needs (POS, shippers, displays, club store displays, signage, racks and fixtures, etc).
We have over 30-years with the largest companies (Nestle, Coca Cola, Pepsi/Frito-Lay) and a vast number of start-up brands (Nature’s Bakery, Perfect Bar, Coachella Farms, etc) in creating merchandising programs.
Our merchandising unit manufacturers are based in America with factories in Mexico and China.

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